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Founder, Managing Principal, The 56 Group, LLC, author of several best-selling books, including CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers, but most importantly known as the Grandfather of CRM.

One response to “CRM Watchlist 2010 – Part IIIA”

  1. Maria Ogneva

    Paul, I’m really glad to see that you are putting such a tremendous effort into putting together a Social CRM watchlist like this one. Social CRM is going to be one of the hottest topics for 2010, and there quite a few players that are individually better at the social or the CRM part, and who will focus on becoming stronger at the other part, either by acquisition, partnership, or developing their own. Just look at Jive’s acquisition of Filtrbox.

    Social CRM is a huge area of focus for us at Biz360. We monitor and measure social media sources, track sentiment and help companies engage. We have worked with large enterprises for 10 years, providing traditional media measurement, so we come to the table with existing workflow systems to really organize these engagement activities. But we are also building out a lot more of it! Keep an eye on us for your watchlist, and let me know if you want to try out the tool, and if you have any questions.

    Maria Ogneva
    @themaria @biz360