When I wrote the margin of utility a few weeks ago, that was only one of a series of posts that I want to present to y’all on “how to engage customers.” I think, regardless of what we want to…
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Paul Greenberg
Founder, Managing Principal, The 56 Group, LLC, author of several best-selling books, including CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers, but most importantly known as the Grandfather of CRM.
