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Founder, Managing Principal, The 56 Group, LLC, author of several best-selling books, including CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers, but most importantly known as the Grandfather of CRM.

2 responses to “Aggregating Some Random Pieces: The Social CRM Industry”

  1. 10 Things That Caught My Eye: Week of 3-8-10 | Software Industry Insights

    […] Extraordinary review and perspective on the latest research and understanding of Social CRM from Paul Greenberg of the Enterprise Irregulars. […]

  2. Intelestream Inc

    Great article. No doubt social networking is redefining CRM. For further reading, Intelestream has recently published a whitepaper about the subject. The whitepaper defines the concept of Social CRM, offers strategies that can help organizations better leverage social networking as part of their overall customer management strategy, and outlines steps that businesses can take to develop a tangible integration between social networking and traditional Customer Relationship Management. The paper can be read at