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Publisher / Editor @ CloudAve and Enterprise Irregulars. Industry Observer, Blogger, Startup Advisor, Program Chair @ SVASE (Silicon Valley Association of Startup Entrepreneurs). In his "prior life" spent 15 years immersed in the business of Enterprise Software, at management positions with SAP, IBM, Deloitte, KPMG and the like.

One response to “Did 37Signals Increase BaseCamp Price or Not? The Backdoor Experiment.”

  1. Reed

    With Backpack, another 37Signals product, they’ve obscured/hidden their lowest price plan, the Solo plan, for years.

    Here’s one user’s experience:

    The old Backpack forum, which I used to follow, had many similar posts. Unfortunately, the old forum was replaced Backpack Q+A and all the older discussions (complaints) are gone.