IDC 2011 Innovative Companies to Watch Program Now Open for Applications

It’s that time of year again, time to take a look at innovation in the world of enterprise software and see what new products are out there that have creative solutions to and exemplify the key application trends for this year. This is our third iteration of the program, which ends in the selection of the top vendors and an IDC publication to highlight them and their solution. The submissions must be related to these three application trends:

• Commerce 2.0
  The resurgence of eCommerce, driven by the increasing importance of providing a social customer experience, the proliferation of context aware mobile apps and the emergence of new social tools, is leading to an innovative commerce experience that is a combination of social, mobile, online and brick and mortar. Underlying this shift in commerce are new technologies, platforms and applications that will power the next generation of customer commerce experience
• Social Business Solutions
  Enterprise social solutions that support the transformation to a social business. Solutions could be social platforms that enable communities, blogs, microblogs, wiki’s or other social collaboration and business functions and applications, or other innovative social business software tools.
• Socialytics
  Analytic applications that listen, collect and analyze social data like emails, IM, blogs, social communities and networks, microbogs, etc. using techniques like behavioral modeling to provide actionable business insights. access.

The “fine” print:

• Must be less than $100M in revenue for the 12 months trailing
• Products that have won in the past are not eligible again (but new products from companies that have won before are eligible)
• Must provide a customer reference that was implemented in CY2010
• Must complete the survey here, before July 30, 2011

I look forward to reviewing your submissions with my team, good luck!