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Chief Research Officer, G2 Crowd, formerly Group VP Software Business Solutions at IDC where his group covered CRM, EA, PPM, PLM, SCM, cloud and SaaS, pricing and licensing, and software partners, channels and alliances.

2 responses to “Consumerization of IT, Well…”

  1. Ben Watson

    Great points here. I wrote a similar thesis ( ) a while back that focused more on the move back towards commercialization (and updating the vendor perspective on that) to meet enterprise standards. I expect more thinking on this to emerge and the ‘gaps’ to be closed. As you say there is too much risk currently, but the user expectations are driving this, and rightly so.

    IR also published a piece on this by Vinnie Merchandani early in 2011.

    This is critical thinking and something that startups and VCs can leverage in go-forward strategies to help them build better foundations.

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