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Esteban Kolsky is the founder and principal of thinkJar, a Customer Strategy consulting and think tank organization helping vendors and user successfully become better, more open, and more collaborative organizations. More information about thinkJar

2 responses to “Ruminations on ROI Versus TTV”

  1. PeteG

    I couldn’t agree more. I work in the Federal sector, and its all about the $. If you can’t put a dollar figure on something (productivity increase, smarter workforce, etc.) then it doesn’t exist. Add to this the fact that most decision makers in the government are older, digital immigrants who wear their longevity like a badge of honor but don’t get that an ever increasing percent of the workforce grew up with social networks. I’ll be referencing this article in my justification argument for an ESN. Thanks Esteban!

  2. Esteban Kolsky

    Thanks Pete,

    I agree with you on the need for a better way to justify investments, obviously, and am glad this post helps you.

    Best of luck, let me know if you need anything else. You can easily find my email online at my blog (