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Well-known CRM analyst and thought leader, Denis has made contributions to our thinking about cloud computing, CRM, social media, analytics and mobility. He runs the Beagle Research Group, LLC and is the author of "Solve for the Customer", "You Can't Buy Customer Loyalty, But You Can Earn It", and recently, "The Age of Sustainability". He frequently contributes to this and other outlets. Check out, and

One response to “Salesforce Kickoff”

  1. Salesforce Kickoff | Blue Ocean Strategy

    […] Salesforce Kickoff New Straits Times, February 24, 2013. The article describes Salesforce strategy to be different from its competition from the company inception more than a decade ago. The author suggests that Salesforce has been applying blue ocean strategy. Read more […]