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Founder, Managing Principal, The 56 Group, LLC, author of several best-selling books, including CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers, but most importantly known as the Grandfather of CRM.

One response to “Five Conferences 2013: Infor one and Infor all”

  1. Blog :: Scribe Software » Best of CRM: June 1st

    […] Five Conferences 2013: Infor One and Infor All By: Paul Greenberg (@pgreenbe) This review of Infor’s Inforum 2013 conference analyzes how close the company is to becoming one of the Big 5. Infor’s play for the majors comes as they recently created their own internal design agency with creative rather than tech types, which coincides with their announcement at the conference of Infor 10.x (with a much improved UI for CRM and all their offerings). The company also announced their decision to target micro-verticalization. However, they didn’t focus on CRM at the conference, and although they currently offer a strong CRM product, to make it to the next level Paul suggests they need to give their CRM the resources it needs, improve their CRM thought leadership and build out partnerships/products to enable better customer service and knowledge management capabilities. […]