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CEO at Kahuna, a cross-channel marketing automation platform that uses artificial intelligence to engage and convert consumers on the right device at the right time. Kahuna is trusted by modern digital products such as Dollar Shave Club, Yelp, GoPro and others. Prior to Kahuna, Sameer was SVP for Enterprise Social and Collaborative Software in SAP/ SuccessFactors cloud business unit. Sameer has been cited in publications such as CNBC Business, The New York Times, and Forbes on high performing organizations, leadership, and trends in enterprise software.

One response to “Social Media: Is the juice worth the squeeze?”

  1. 5 Things You Shouldn't Be Doing On Social Media For Your B2B Brand | Targeted B2B Leads for Your Business

    […] Social Media: Is the juice worth the squeeze? Email may well be losing ground to Social Networks and IM when it comes to usage but when it comes to customers converting from lurkers to buyers, Email continues to pummel social into the ground. This graph says it all. diagram. Per McKinsey … Read more on Enterprise Irregulars […]