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Well-known CRM analyst and thought leader, Denis has made contributions to our thinking about cloud computing, CRM, social media, analytics and mobility. He runs the Beagle Research Group, LLC and is the author of "Solve for the Customer", "You Can't Buy Customer Loyalty, But You Can Earn It", and recently, "The Age of Sustainability". He frequently contributes to this and other outlets. Check out, and

One response to “Microsoft’s Touch-First Strategy”

  1. Frank Nurock

    I totally agree Denis, it would be amazing to have sufficient field testing in place in order to bring a limited number of useable use cases. We need to get a formal structure in play which we could all use in stead of “winging it”

    Thanks for the interesting read.