Some Non-Predictions for 2015
It’s that time of new year when you get deluged with analysts / bloggers predictions and prognostications. I join in most years, and of course there’s the IDC predictions process to contend with as well. This year I swore that I was skipping it. I’ve already done the new IDC “Futurescape” document and webcast with my […]
What are the Biggest Benefits of Mobile Enterprise Applications?
Mobile technology is playing a key role in the current change and disruption that many businesses are facing. The fact that we carry such powerful computing devices in our pockets, devices that are always on and always connected to the Internet, has created a growing population of consumers and employees that shop, interact and work […]
Moving Beyond Application Silos
One of the challenges that many companies are facing today is dealing with the concept of creating a collaborative work environment while dealing with organizational structures that are very silo’ed. It’s more than organization structure though, many enterprise applications also operate as silos. Data then, ends up scattered across a company and “trapped” in these […]
Cloud Applications, Packaging for Simplicity and Value
A Salesforce.com announcement today on product packaging got me thinking about the way cloud vendors package and sell products. Actually I guess a better way to say that would be, I’m thinking about how customers want to consume cloud apps. The way we think about apps is in general, colored by a lot of legacy […]
Enterprise Social Networks – 2013 Part 1
Enterprise social networks (ESN) are one of the oldest enterprise social technologies and have evolved into an important backbone of enterprise social activities. While some of the current ESN vendors, generally ones that started in some adjacent markets like blogs and wikis, have been around for over 10 years, the current set of key functions […]
Technology and the Effective Marketer (Part Two)
In part two of this series I’ll focus on the comprehensive marketing technology solution and then in part 3 we’ll look at customer intelligence driven marketing, the customer data value chain and the technology that underpins that approach. One of…
A Racap of Oracle OpenWorld 2012
It was in several ways a very different Oracle message at OpenWorld last week, as the company has rapidly moved over the past year to build out a series of offerings that address what IDC calls the four pillars; social,…
From "Social Applications" to Applications that are Social
I spent the first part of this week at VMworld, mostly catching up on two acquired products, SocialCast and Zimbra, as well as the Horizon product line. I continue to be impressed with the feature set and depth of the…
The Next Generation Enterprise Platform
Now that I’ve had a a few weeks since Salesforce.com’s Dreamforce conference to think more about Salesforce’s new positioning around social enterprise I’m starting to put something together around enterprise platforms that hadn’t occurred to me. Taking some of the…
Connecting Digital Strategy with Social Business and Next-Gen Mobility
How do the overarching digital strategies of today’s 21st century enterprise relate to social business and smart mobility? It’s a question I’ve been asked more and more frequently as these two major new trends become primary areas of focus in organizations around the world. The reality is today that large organizations continue to struggle with […]
