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Avanade

Digital transformation: CIO / CMO and the crisis of confidence

Digital transformation: CIO / CMO and the crisis of confidence

By Michael Krigsman on July 15, 2014

A few years ago, Gartner analysts predicted, “by 2017, the CMO will spend more on IT than the CIO.” As you can see from the opening slide on their presentation (registration required) about the topic, Gartner trumpeted this prediction loudly: Although Gartner phrased its prediction to gain attention, the detailed explanatory presentation offers vague and rather inconclusive data to support the core […]

Posted in Featured Posts, Trends & Concepts | Tagged Avanade, Chief information officer, CMO, gartner, prediction

Event Report: Microsoft Convergence 2014 Day 1 Demonstrates Solid Momentum and Mindshare ( #CONV14 )

Event Report: Microsoft Convergence 2014 Day 1 Demonstrates Solid Momentum and Mindshare ( #CONV14 )

By R "Ray" Wang on March 5, 2014

Microsoft Convergence Kicks Off In Atlanta The annual Microsoft Convergence customer event kicked off on March 4th, 2014.  Far from the days of the Stampede in Fargo, North Dakota, the event shows how far the Microsoft Dynamics customers, partners, and products have progressed.  Over 12,000 attendees including customers, partners, staff, and prospects gathered in Atlanta, […]

Posted in Technology / Software | Tagged #conv14, 2014, Apps Strategy, Avanade, business solutions, Capgemini, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief Marketing Officer, Chief Sales Officer, CIO, Cloud, Cloud suites, Cloud Wars, CMO, Constellation Research, CRM, Customer Experience, customer relationship management, customer service, CXP, Delta Airlines, Digital Business, digital marketing, Digital Marketing Transformation, Digital Strategy, DigitalBiz, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, erp, event report, Hitachi Consulting, iaas, Identity, Kirill Tartarinov, Marketing Automation, Microsoft Dynamics, Microsoft Dynamics AX, Microsoft Dynamics Convergence, MIcrosoft Dynamics CRM, MIcrosoft Dynamics ERP, Microsoft Dynamics GP, New Belgium Brewing, partner ecosystems, partners, partnerships, R "Ray" Wang;, rwang0, social intelligence, social media monitoring, Software Insider, SoftwareInsider, System Integrators, user conference, user event, user group event, user group events, user groups, user strategy, vendor strategy, Weight Watchers | 1 Response

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