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case studies

Social Business on the Ground

Social Business on the Ground

By Susan Scrupski on October 27, 2010

When we set out to investigate case studies, we were looking for “slam dunk” examples where 2.0 initiatives were inextricably tied to business results. In effect, we wanted to begin to dispel the criticisms that e20 was just the next silly, narcissistic exploit to enter the enterprise on the heels of yet another consumer fad: […]

Posted in Business | Tagged 2.0 Adoption Council, adoption, business value, case studies, Case study, Enterprise 2.0, social business, social_business

Adoption is Dead.  Long live Adoption!

Adoption is Dead. Long live Adoption!

By Susan Scrupski on June 8, 2010

Rumors surrounding the death of adoption have been greatly exaggerated.
The 2.0 Enterprisey crowd is gearing up to head to Boston for our annual pilgrimage.  This will be my fourth conference as a participant and board member.  Having watched and often interpreted the trends in this sector, I find it interesting to report that things have not […]

Posted in Featured Posts, Trends & Concepts | Tagged 2.0 Adoption Council, adoption, case studies, conferences, Early_adopters, Enterprise 2.0, Enterprise 2.0 Conference, social business, social business design, The 2.0 Adoption Council, Trends Research | 1 Response

Let Go and Let Talent

Let Go and Let Talent

By Susan Scrupski on May 24, 2010

What is the most important leadership competency for the successful enterprise of the future?  According to a new study by IBM’s Institute for Business Value, CEO’s point to creativity as the engine for future growth.
Creative leaders are key to driving the kind of change large organizations require to wrestle with global complexity and information overload.  Open […]

Posted in Trends & Concepts | Tagged 2.0 Adoption Council, adoption, case studies, Community, creativity, DJ $crilla, ibm, Leadership, Management, The 2.0 Adoption Council, Trends Research, UBM

Enterprise 2.0: The Next Narrative

Enterprise 2.0: The Next Narrative

By Susan Scrupski on March 15, 2010

Enterprise 2.0 was launched in the spring of 2006 as a result of Andrew McAfee’s case study interviews in 2005 on Dresdner Kleinwort Wasserstein (DrKW), an investment bank in London.  The story unfolded after he and his team studied the work of J.P. Rangaswami, who was then Global CIO of the bank.  It’s sometimes surprising to me […]

Posted in Featured Posts, Trends & Concepts | Tagged 2.0 Adoption Council, adoption, Andrew McAfee, case studies, Case study, Enterprise 2.0, Social Enterprise, Trends Research | 3 Responses

Where Business Process Meets 2.0

Where Business Process Meets 2.0

By Susan Scrupski on February 2, 2010

The 2.0 Adoption Council is experimenting with a range of new market ideas that leverage the power of the social web.   The 2.0 thinking surrounding network effects, scale, voluntary collaboration, free (as a business model), and social performance/productivity improvements are just a sample of some of the drivers that have made the Council thrive. […]

Posted in Trends & Concepts | Tagged 12springs, 2.0 Adoption Council, case studies, Enterprise 2.0, enterprise software, erp, Irregulars, SaaS, sap

As a Matter of Fact…

As a Matter of Fact…

By Susan Scrupski on November 22, 2009

Well, well, well.   Didn’t I relish that gushing endorsement of social computing last week by Marc Benioff?  Yes. I did. As the conversation took off on Twitter, what was game-changing-significant was that a tech celeb– known very well in Enterprise circles, as well as the financial community– threw his Enterprise SaaS hat […]

Posted in Business | Tagged 2.0 Adoption Council, adoption, case studies, Enterprise 2.0, research, Salesforce Chatter, The 2.0 Adoption Council, Trends Research

Fact-gathering on 2.0 Adoption

Fact-gathering on 2.0 Adoption

By Susan Scrupski on September 4, 2009

The recent acquisition of Headshift by the Dachis Group was largely celebrated in the e2.0 community. As I commented for RWW, it’s a testament to a growing, maturing market. Enterprise interest in incorporating 2.0 tools and practices has never been higher. With this stage of evolution comes the good stuff, the […]

Posted in Trends & Concepts | Tagged 2.0 Adoption Council, adoption, case studies, Dachis Group, Enterprise 2.0, General IT Services, Headshift, Information Architected, McKinsey, research, The 2.0 Adoption Council, Trends Research

They’re Real, and They’re Spectacular

They’re Real, and They’re Spectacular

By Susan Scrupski on August 16, 2009

The 2.0 Adoption Council is off to a rockin’ start. We’re about 7 weeks into our new venture. I launched the Council on 6/26/09 on LinkedIn. We’ve sinced move our conversations to Socialcast (7/13/09) and the Jive SBS platform (7/15/09). We currently have about 50 members. During our […]

Posted in Trends & Concepts | Tagged 2.0 Adoption, 2.0 Adoption Council, adoption, case studies, Community, Enterprise 2.0, Social Media, social networking

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