By R "Ray" Wang on March 7, 2020
Data In Early Case Fatality Rates Are Naturally Biased To Show Massive Fatality While there’s nothing wrong with an abundance of caution for high case fatality rates we are seeing for the COVID-19 coronavirus, the data is not accurate. We keep hearing 3.5% or 4% of the population is going to die. Why is the […]
Posted in Business, Featured Posts, Startup Lessons, Technology / Software, Trends & Concepts | Tagged 2020, Artificial intelligence, B2B, B2C, best practices, big tech, CDO, CEO, change agents, Chief Customer Officer, Chief Data Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Information Security Officer, Chief Innovation Officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Revenue Officer, Chief Sales Officer, Chief Security Officer, Chief Service Officer, Chief Technology Officer, CIO, CMO, Constellation Research, COO, Coronavirus, COVID-19, Crisis Communications, CTO, enterprise, enterprise applications, enterprise apps, enterprise software, events, Future of 2020, global pandemic, Health and Safety, Marketing Automation, open vs closed, personalization at scale, Privacy, Privacy Rights, property right, public health, R "Ray" Wang;, rwang0, Social injustice, Software Insider, SoftwareInsider, US vs China, vendor strategy, World Economic Forum
By R "Ray" Wang on March 1, 2020
Event Organizers Must Exercise An Abundance Of Caution Source: Constellation Research, Inc. Ambient Experience Summit 2020 Atlanta Amidst the backdrop of coronavirus fears and the spread of COVID-19, event organizers must make the tough decisions on whether or not to host their events or cancel. The decisions are not easy to make Given the lack […]
Posted in Business, Featured Posts | Tagged 2020, Artificial intelligence, B2B, B2C, best practices, big tech, CDO, CEO, change agents, Chief Customer Officer, Chief Data Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Information Security Officer, Chief Innovation Officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Revenue Officer, Chief Sales Officer, Chief Security Officer, Chief Service Officer, Chief Technology Officer, CIO, CMO, Constellation Research, COO, Coronavirus, COVID-19, Crisis Communications, CTO, enterprise, enterprise applications, enterprise apps, enterprise software, events, Future of 2020, global pandemic, Health and Safety, Marketing Automation, open vs closed, personalization at scale, Privacy, Privacy Rights, property right, public health, R "Ray" Wang;, rwang0, Social injustice, Software Insider, SoftwareInsider, US vs China, vendor strategy, World Economic Forum
By R "Ray" Wang on January 19, 2019
Retail Innovation Continues To Improve As Budgets And Margin Grow Over 40,000 attendees gathered at Jacob Javitz convention center in New York City for the annual big show (see Figure 1.) The show kicked off with a keynote from BJ’s Wholesale Club Chairman, President, and CEO Chris Baldwin. Chris conveyed the impact of retail on […]
Posted in Business, Featured Posts, Trends & Concepts | Tagged #NRF2019, 2019, Apps Strategy, best practices, Business Transformation, C-Suite, CDO, CEO, CFO, Chief Collaboration Officer, Chief Creative Officer, Chief Customer Officer, Chief Data Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Information Security Officer, Chief Innovation Officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Revenue Officer, Chief Sales Officer, Chief Security Officer, Chief Service Officer, Chief Technology Officer, CHRO, CIO, Cloud, Cloud Computing, CMO, Constellation Research, COO, CRM, Digital Business, Digital Disruption, Digital Strategy, Digital Transformation, DigitalBiz, digitaltransformation, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, event report, experience management, google, google cloud platform, growth, innovation, jump start growth, Leadership, microsoft, Microsoft Azure, National Retail Federation, R “Ray” Wang;, rwang0, Software Insider, SoftwareInsider, The Big Show, trends
By R "Ray" Wang on January 16, 2019
Apply the Account Categorization Framework to Succeed in Account-Based Strategies An account-based strategy model needs to focus on re-establishing relationships. With a very-well-defined list of business-to-business contacts, the go-to-market strategy requires a disciplined approach to re-engage with customers. Unfortunately, most field organizations are saddled with tech-laden complexity. Constellation Research suggests that clients put human relationships […]
Posted in Business, Featured Posts, Technology / Software, Trends & Concepts | Tagged account based strategy, account categorization framework, Apps Strategy, best practices, Business Transformation, C-Suite, CDO, CEO, CFO, Chief Collaboration Officer, Chief Creative Officer, Chief Customer Officer, Chief Data Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Information Security Officer, Chief Innovation Officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Revenue Officer, Chief Sales Officer, Chief Security Officer, Chief Service Officer, Chief Technology Officer, CHRO, CIO, CMO, Constellation Research, COO, CRM, Digital Business, Digital Disruption, digital marketing, Digital Strategy, Digital Transformation, DigitalBiz, digitaltransformation, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, experience management, growth, innovation, jump start growth, Leadership, R “Ray” Wang;, Research Report, rwang0, sales, sales effectiveness, sales strategies, Software Insider, SoftwareInsider, trends, vendor strategy
By R "Ray" Wang on December 20, 2017
Relevance And Value Lead The Inquiries About SAP From the criticism about indirect access to SAP Leonardo, the 2017 SAP landscape has been both gut-wrenching and transformational for clients. Rounded out by conversations at Americas’ SAP Users’ Group (ASUG), SAP Australia User Group (SAUG) and UK and Ireland SAP User Group (UKISUG) events, the top […]
Posted in Business, Featured Posts, Technology / Software | Tagged 017, AI, anticipatory analytics, Apps Strategy, Artificial intelligence, Augmented Humanity, Big Ideas, BigData, Business Transformation, cadence, CDO, CEO, CEP, channels, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief information officer, Chief Marketing Officer, Chief Revenue Officer, Chief Sales Officer, Chief Technology Officer, CIO, Cloud, Cloud Computing, CMO, Cognitive Computing, cognitive reckoning, collaboration, Constellation Research, content, context, CTO, CustExp, Customer Experience, customer experience management, CX, Data Driven, data governance, data stewardship, Data to Decisions, digital, Digital Business, digital commerce, Digital Disruption, digital marketing, Digital Marketing Transformation, Digital Transformation, DigitalBiz, digitaltransformation, disrupting digital, Disrupting Digital Business, E-Commerce, engagement, Engagement Apps, enterprise, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, machine learning, Mass Personalization At Scale, Matrix Commerce, Monday’s Musings, personalization, personalization at scale, R “Ray” Wang;, Research Report, rwang0, Software Insider, SoftwareInsider, value exchange |
By Steve Mann on July 31, 2015
“I don’t want to belong to any club that would accept me as one of its members.”
Yet here I am, a member of the Don’t Do a Good Enough Job Selling the Value of Marketing club.
Posted in Business, Featured Posts | Tagged Business Insights, CMO, Digital Business, digital marketing, mobile, social business
By Steve Mann on June 26, 2015
What if I told you that conscious perceptions of the world are worthless? And that emotion and instinct rule our behaviors. Unfortunately for most marketers, we spend our time trying to affect conscious thought because we can easily relate to it. As data-driven CMO’s we seek answers to questions about our customers using tools such […]
Posted in Featured Posts, Trends & Concepts | Tagged branding, Business Insights, CMO, digital marketing, NeuroMarketing
By Steve Mann on June 24, 2015
Although a lapsed neuroscientist, I do a lot of thinking about how to elicit the right response in a consumer’s mind from the marketing strategies I create. Engaging with the non-conscious part of us is what is critically important for great marketing. Do you need some convincing? Well, consider this: Would you buy wine based […]
Posted in Featured Posts, Trends & Concepts | Tagged A/B testing, Business Insights, CMO, digital marketing, gamification, marketing, NeuroMarketing, SAP SCN
By Steve Mann on June 22, 2015
Today’s pace of change is causing many CMOs to struggle in the design of compelling customer interactions. As consumers demand more and more engaging omnichannel experiences, CMOs must add another arrow to their marketing quiver — the ability to deploy multiple and compelling channel-native experiences. While we’ve been creating digital channels for quite some time, […]
Posted in Featured Posts, Trends & Concepts | Tagged brand, Business Insights, CMO, Omnichannel
By R "Ray" Wang on December 23, 2014
Digital Strategy From The Analysts At Constellation Research Constellation’s year end checklist offers suggestions designed to enable you to take control of your digital strategy in 2015. Consider these actions to ensure you dominate digital disruption in the new year. 1. Matrix Commerce: Scrub your data By Guy Courtin When it comes to Matrix Commerce, […]
Posted in Business, Featured Posts | Tagged 2015, Apps Strategy, Augmented Humanity, Authentic, Authentic Business, best of breed, best practices, Big Data, Big Data Business Models, BigData, bring-your-own-device, Business Analytics, business strategy, Business Transformation, BYOD, CEO, Chief Collaboration Officer, Chief Creative Officer, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Information Security Officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Revenue Officer, Chief Sales Officer, Chief Security Officer, Chief Service Officer, Chief Technology Officer, CHRO, CIO, Cloud, Cloud Computing, Cloud options, CMO, CoIT, CoIT and the New CSuite, collaboration, collaboration software, Constellation Research, Corporate Strategy, CTO, CustExp, customer engagement, Customer Experience, customer service, Customer Support, CXM, CXO, CXP, Data to Decisions, Data2Decisions, digital, Digital Business, digital commerce, Digital Disruption, Digital DNA, Digital identity, digital marketing, Digital Strategy, Digital Transformation, DigitalBiz, digitaltransformation, E-Commerce, e-Signature, early adoptions, engagement, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise class, enterprise software, enterprise strategy, future of work, HR, innovation, IT Strategy, journey maps, marketing, Marketing Automation, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, Next generation apps, Privacy, Privacy Rights, Private Cloud, Private Clouds, public cloud, R "Ray" Wang;, rwang0, safety, safety and privacy, Software Insider, SoftwareInsider, strategy, supply chain, trends, User Experience, user strategy, vendor strategy
