Today’s Community Manager Skills: Savvy in Engagement, Social Data, and Business
Community Managers: The Hub of Social Business One of the questions I’m asked the most often about social business is about its key success factors. Specifically, what fundamentally makes a given enterprise social media effort likely to be successful? While the answers to this haven’t changed that much over the last couple of years, I’ve […]
Community Management and Community Managers
The community manager position in marketing organizations across all industries is one of the hottest gigs and it’s been that way for a few years now. The role is attracting people because of the opportunity to drive new processes and build professional brand equity for the individual as much as the company, and it doesn’t […]
