Solving for the Customer
You might remember Garry Kasparov, the last chess grand master to beat a computer. That was about 20 years ago when he went up against Deep Blue, the IBM megaframe that is the direct ancestor of Jeopardy!-winning Watson. A re-match between Deep Blue and Kasparov a year later did not go so well for the […]
Time to Drill Deeper
No, this is not an article about fracking, drilling for gas and oil in shale. This is about drilling down into big data. We’ve been using the term for a long time and it provides a useful metaphor for data analysis. But we’ve conditioned ourselves to think of drilling down only to a superficial degree […]
Customer Science
Part of my New Year routine has been ordering new business cards. In this electronic age they are the only things I actually print, and I’m a writer! Well, actually, in a few weeks I’ll publish a book, Solve for the Customer, in paperback, and the two are related. Printing cards requires a special diligence […]
