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Research Summary And Speaker Notes: The Identity Manifesto – Why Identity Is At The Heart of Digital Business

Research Summary And Speaker Notes: The Identity Manifesto – Why Identity Is At The Heart of Digital Business

By R "Ray" Wang on July 23, 2013

Forward And Commentary Constellation Research keynoted at Ping Identity’s Cloud Identity Summit 2013 in July.  Gathered in front of the Identerati,  an Identity Manifesto was presented.  The research behind that manifesto has been summarized here in this summary.  The final big idea research report will offer insight into four of Constellation’s primary research themes, the […]

Posted in Featured Posts, Technology / Software | Tagged #CIS2013, Apps Strategy, B2B, B2B E-commerce, B2B market strategy, B2C, B2C E-commerce, business strategy, Chief Customer Officer, Chief Digital Officer, Chief information officer, Chief Information Security Officer, Chief Marketing Officer, Chief People Officer, Chief Security Officer, CIO, Cloud, Cloud Computing, Cloud Identity Summit, CMO, Constellation Research, Consumerization of IT, Corporate Digital Divide, Corporate Strategy, Corporate Vision, Corporate Vision And Strategy, CRM, customer engagement, Customer Experience, customer relationship management (CRM), CXP, Digital Business, Digital Divide, Digital identity, disruptive, disruptive business models, disruptive technologies, Disruptive technology, E-Commerce, E-commerce survey, ECommerce, Engagement Apps, enterprise strategy, future of business, future of work, Identerati, Identity, Identity management, Identity Systems, Matrix Commerce, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, NextGenCXP, Ping Identity, Privacy, Privacy Rights, R "Ray" Wang;, Research Report, Research Summary, rwang0, Software Insider, SoftwareInsider, Speaker Notes

What Every CMO Needs To Know About The Five C’s Of Customer Engagement

What Every CMO Needs To Know About The Five C’s Of Customer Engagement

By R "Ray" Wang on March 8, 2012

Forward And Commentary CMO’s seeking to avoid the desensitization that comes with the adoption of new media will want to quickly deploy the Five C’s of Customer Engagement. A. Introduction Social media effectiveness for brands and enterprises will rapidly mirror the trends that email and web sites experienced during the late 1990′s to early 2000′s.  […]

Posted in Business | Tagged Apps Strategy, B2B, B2B E-commerce, B2C, B2C E-commerce, Chief Marketing Officer, CMO, Constellation Research, CRM, customer engagement, Customer Experience, customer experience management, CXP, E-Commerce, E-commerce survey, early adoptions, Enterprise apps strategy, marketing, marketing agencies, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, Next Generation Customer Experience, NextGen, NextGenCXP, Quark Summary, Quarks, R "Ray" Wang;, Research Summary, rwang0, social analytics, social business, Social Business Software, social campaign tracking, social commerce, Social CRM, social customer insights, Social Enterprise, social enterprise apps, social event management, social marketing insights, Social Media, social media monitoring, social sales insights, social service, social support, social support insights, social technologies | 2 Responses

Research Report: Next Gen B2B and B2C E-Commerce Priorities Reflect Macro Level Trends

Research Report: Next Gen B2B and B2C E-Commerce Priorities Reflect Macro Level Trends

By R "Ray" Wang on September 6, 2010

Recessionary Forces Challenge Organizations To Not Only Right Channel, But Also Personalize Organizations with e-commerce initiatives face a flurry of competitive forces that challenge existing assumptions put in place a decade ago.  On the operational efficiency front, organizations must battle reduced product margins, shorter product life cycles, greater pricing transparency, and increased friction in multi-channel […]

Posted in Business, Featured Posts, Technology / Software | Tagged 2011, Apps Strategy, B2B E-commerce, B2C E-commerce, billing, Cloud, Cloud Computing, CRM, deployment options, E-Commerce, E-commerce survey, ECommerce, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, enterprise software, enterprise strategy, Integrated support, Interactive product catalogs, Multi-channel selling, next gen, next gen apps, next gen enterprise, next generation, Next generation apps, NextGen, order capture to order fulfillment, order completion to cash, order fulfillment ot order completion, order management, order management cycle, order to cash, Perfect Order, Research Report, SaaS, SaaS strategies, Social Business Software, Social CRM, Social Enterprise, social enterprise apps, Social Media, social technologies, Stakeholder driven

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