
The Low Viral Coefficient of SaaS, And Why That’s Just Fine
We’ve talked a lot on SaaStr about how to get from $1m to $10m, $2m to $5m, $10m to $30m, etc. etc. One area we haven’t talked as much about is getting from say $100k in ARR to Initial Traction, or $1-$2m in ARR. A bit, but not as much. The reason is while I […]

The Second-Timers: Mark Organ, CEO/Founder of Influitive and Eloqua: “10 Hard-Won Lessons”
We’ve had a lot of fun with our Second-Timers series, from successful SaaS CEOs who are now on their second SaaS company. It started with our overview here, and since then, we’ve had Lessons Learned for The Second Time from Nick Mehta from Gainsight, Kris Duggan from Betterworks, and more. Up next is one of […]

Box Will Hit $1 Billion In Revenues Before You Know It
TechCrunch recently published a short post we did explaining why now, Box will clearly get to $1,000,000,000 in ARR, once it IPOs. There’s so much controversy around the space, and Box. But for us SaaStr’s, its just an example of how recurring revenue models work at scale. No matter what the product does, really. The […]

The Second-Timers: Kris Duggan of Betterworks: “This Time, I Generated Leads Before We Even Launched”
Our new Second Timers series has proven to be pretty popular on SaaStr. You can see our first post on an overview of what the Second Timers are doing here, and a pretty epic post with Nick Mehta, CEO of Gainsight here, on what he’s doing even better this time as a second-time SaaS CEO. […]
How to Grow 25% Faster Than Plan in ’15: The Salesforce Live Video with SaaStr, Aaron Ross and Parker Conrad, CEO of Zenefits
The other day Aaron Ross (my co-author of the next volume of Predictable Revenue), Parker Conrad (CEO of Zenefits) and I had a ton of fun talking about Doing Even Better in ’15 on Salesforce Live. It’s very well produced and was a fun session. You can check it out here or by clicking below if you […]

If You’re Looking for a New York Insta-Office — Apply to Work-Bench
Last summer, the team at Work-Bench in Union Square was kind enough to give me space to work out of it. We did a great SaaStr event on How to Hire a Great VP of Product there with the Greenhouse.io founders, as well as another event on How to Hire a Great VP of Sales offsite […]
You’ll Know in One Sales Cycle If Your VP Sales Won’t Work Out: Four Case Studies.
Just about a year ago, we did a post that proved, at the time, to be somewhat controversial. That in Just 30 Days, or at least, just one full sales cycle — you’ll know if your VP Sales isn’t going to work out. This isn’t intuitive, and is something I had to learn the hard way. […]
Join Salesforce, SaaStr and Aaron Ross Next Tuesday For “How To Grow 25% Faster in 2015″
Next Tuesday, we’ll have a fun live webinar and session on Salesforce Live on “How to Grow Sales 25% Faster Than You Planned in 2015.” Sign up here to join us. The joint discussion will be Salesforce, me, Aaron Ross and a special guest or two. Also, if there are particular questions around growing faster than your […]

Don’t Forget the Services Revenue
If you’re doing SaaS for the first time (or even the second), the whole idea of charging for “Services” may seem an anathema. It sure did to me. If your product is so easy to use that you barely need sales people, why in the world would I need to charge for implementation? For support? For […]
Corporate Venture Capital’s Role in Disruptive Innovation Part 2: Will the Big Numbers Result In Big Success this Time?
I started writing these posts with the hypothesis that in their effort to innovate, corporations must re-invent the traditional R&D model with one that augments the R&D efforts with venture investments, acquisitions, strategic partnerships and startup incubation. Corporate VCs (CVCs) are expected to play a big role in this innovation quest. With that in mind […]