
Social Maturity at Scale: From Evangelism to Execution
It takes a village to raise a tectonic shift in the way companies communicate and operate at scale. No, it will take a network of connected villages. And it will take over a decade to get past the early adoption phase for social business transformation inside large enterprises. A few threads and blog posts are […]

‘Free’ Marketing & the power of Evangelism
If you haven’t already seen it, you need to read this post from Union Square Ventures founder Fred Wilson, and his thoughts on startup Marketing. I believe that marketing is what you do when your product or service sucks or when you make so much profit on every marginal customer that it would be crazy […]

Don Dodge Dumps Microsoft After Microsoft Dumps Don
It’s less than two weeks ago that Microsoft let Don Dodge go, along with 5,000 other employees. He parted gracefully, then soon posted: Getting dumped by Microsoft was a life changing event…for the better. The future is very bright. The opportunities are amazing. Don probably set a World Record in the speed of getting a […]