• Home
  • Blog
  • Who We Are
  • Contact
  • Sponsors
Enterprise Irregulars
Smart Thinking for the Smart Enterprise
  • Featured Posts
  • Business
  • Technology / Software
  • Trends & Concepts
  • Startup Lessons

Neolane

Is Adobe a marketing player now?

Is Adobe a marketing player now?

By Paul Greenberg on April 2, 2014

I just witnessed the beginning of Adobe’s transformation to a possible marketing technology power. There is a lot to do for them to get there, but they truly have a shot. Read why and what they need to do.

Posted in Business, Featured Posts | Tagged adobe, Adobe Marketing Cloud, Adobe Systems, Brent Leary, Customer Experience, marketing, Neolane

Adobe acquires Neolane: It's about time someone got smart

Adobe acquires Neolane: It’s about time someone got smart

By Paul Greenberg on July 1, 2013

In the latest of a breathtaking series of acquisitions, Adobe announces their intent to acquire CRM Watchlist 2013 winner Neolane, a leader in the marketing technology space. Paul Greenberg explains what this means for the market, the companies – and t…

Posted in Business, Featured Posts | Tagged adobe, enterprise software, marketing, Neolane, Social Enterprise

2013 CRM Market Share Update: 40% Of CRM Systems Sold Are SaaS-Based

2013 CRM Market Share Update: 40% Of CRM Systems Sold Are SaaS-Based

By Louis Columbus on April 28, 2013

Last year, four out of every ten CRM systems sold were SaaS-based, and the trend is accelerating. In the recent Gartner report  Market Share Analysis: Customer Relationship Management Software, Worldwide, 2012 published April 18, 2013 the authors provide insights into why the worldwide CRM market experienced 12% growth in 2012, three times the average of […]

Posted in Business, Featured Posts | Tagged Cloud Computing, cloud computing forecast, CRM, customer relationship management, customer service, Data Driven, enterprise software, gartner, ibm, Louis Columbus' blog, microsoft, Neolane, oracle, software as a service, Tech, ticker=NASDAQ:MSFT, ticker=NASDAQ:ORCL, ticker=NYSE:CRM, ticker=NYSE:IBM, ticker=NYSE:SAP | 2 Responses

feed mail facebook twitter linkedin

EI Tweets

My Tweets

Popular Posts

  • Strategy, Business Model, and Who's Your Customer
  • What else can you buy for $16 billion?
  • Five Steps To Starting Your Digital Transformation Initiative
  • The Silent Rise of Chat in Customer Service Adoption
  • Top 10 Tech Job Skills Predicted To Grow The Fastest In 2021
  • Vodafone's 2019 IoT Barometer Reflects Robust Growth In The Enterprise
  • Carbon Survey Calls Salesforce Leader in Carbon Abatement
  • How To Lose Credibility When Using Data

Archives

Meta

  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Authors

  • Anshu Sharma
  • Bob Warfield
  • Brian Sommer
  • Dave Kellogg
  • David Terrar
  • Denis Pombriant
  • Dion Hinchcliffe
  • Esteban Kolsky
  • Evangelos Simoudis
  • James Governor
  • Jason Corsello
  • Jason M. Lemkin
  • Louis Columbus
  • Michael Krigsman
  • Naomi Bloom
  • Paul Greenberg
  • Phil Fersht
  • R "Ray" Wang
  • Raju Vegesna
  • Ross Mayfield
  • Sameer Patel
  • Sandy Kemsley
  • Susan Scrupski
  • Thomas Otter
  • Tom Raftery
  • Vijay Vijayasankar
  • Vinnie Mirchandani
  • Zoli Erdos