Research Summary

Research Summary: Economic Trends Exacerbate Digital Business Disruption And Digital Transformation (The Futurist Framework Part 3)
By R "Ray" Wang on April 15, 2014
Constellation Applies A Futurist Framework To Guide 2014 Outlook and Beyond Constellation’s research team uses a tried and true futurist framework that looks at the political, economic, societal, technological, environmental and legislative (PESTEL) shifts ahead (see Figure 1). The PESTEL model is used to synthesize the major trends and provides guidance on how Constellation approaches […]
Posted in Featured Posts, Trends & Concepts | Tagged #techoptimization, 2014, analytics, Apps Strategy, business disruption, CDO, CEO, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Marketing Officer, Cloud, Cloud Computing, CMO, Constellation Research, Consumerization of IT, CustExp, Customer Experience, Data to Decisions, Digital Business, Digital Disruption, Digital Divide, digital marketing, Digital Marketing Transformation, Digital Strategy, Digital Transformation, DigitalBiz, digitaltransformation, disruptive, disruptive business models, disruptive technologies, Disruptive technology, economics, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, future of work, Futurist, Futurist framework, Matrix Commerce, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, NextGen, NextGenCXP, R "Ray" Wang;, Research Report, Research Summary, rwang0, Software Insider, SoftwareInsider, Technology Optimization, user strategy, vendor strategy | 1 Response

Research Summary: Five Societal Shifts Showcase The Digital Divide Ahead (The Futurist Framework Part 2)
By R "Ray" Wang on March 7, 2014
Constellation Applies A Futurist Framework To Guide 2014 Outlook and Beyond Constellation’s research team uses a tried and true futurist framework that looks at the political, economic, societal, technological, environmental and legislative (PESTEL) shifts ahead (see Figure 1). The PESTEL model is used to synthesize the major trends and provides guidance on how Constellation approaches […]
Posted in Trends & Concepts | Tagged Access trumps ownership, analytics, Apps Strategy, Augmented Humanity, Big Data, Big Data Business Models, business disruption, Business Models, CDO, CEO, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Marketing Officer, Chief People Officer, CHRO, CIO, Cloud, Cloud Computing, CMO, Constellation Research, Consumerization of IT, creative class, Crowdsourcing, CustExp, Customer Experience, CXP, Data to Decisions, Digital Business, Digital Disruption, Digital Divide, digital goods, digital marketing, Digital Marketing Transformation, Digital Strategy, DigitalBiz, disruptive, disruptive business models, disruptive technologies, Disruptive technology, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, Five generations of digital, future, future of work, Futurist, Futurist framework, Generational and class warfare, Internet of Things, IoT, Mass Personalization At Scale, Next Gen Customer Experience, Next Gen CXP, NextGen, NextGenCXP, R "Ray" Wang 2014, R "Ray" Wang;, Research Report, Research Summary, Resentment and backlash towards Silicon Valley, rwang0, Sacrificing privacy for convenience, Software Insider, SoftwareInsider, sxsw, Technology Optimization, user strategy, vendor strategy

Sneak Peaks From Constellation’s Futurist Framework And 2014 Outlook On Digital Disruption
By R "Ray" Wang on February 24, 2014
Accelerated Pace of Change Creates the Perfect Storm for Dominating Digital Disruption The 2014 trends are out. The big predictions have been made. Yet what does it all mean as most organizations anticipate another unpredictable year? Since 2000, 52 percent of the companies in the Fortune 500 have either gone bankrupt, been acquired or ceased […]
Posted in Business, Featured Posts, Trends & Concepts | Tagged 2014, analytics, Apps Strategy, Augmented Humanity, Big Data, Big Data Business Models, BigData, business disruption, Business Models, CDO, CEO, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief Financial Officer, Chief HR Officer, Chief information officer, Chief Marketing Officer, Cloud, Cloud Computing, CMO, Constellation Research, Consumerization of IT, CustExp, Customer Experience, Data to Decisions, Digital Business, Digital Disruption, Digital Divide, digital marketing, Digital Marketing Transformation, Digital Strategy, DigitalBiz, disruptive, disruptive business models, disruptive technologies, Disruptive technology, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, future of work, Futurist, Futurist framework, Internet of Things, IoT, Mass Personalization At Scale, Next Gen Customer Experience, Next Gen CXP, NextGen, NextGenCXP, R "Ray" Wang 2014, R "Ray" Wang;, Research Report, Research Summary, rwang0, Software Insider, SoftwareInsider, Technology Optimization, user strategy, vendor strategy | 1 Response

Research Summary And Speaker Notes: The Identity Manifesto – Why Identity Is At The Heart of Digital Business
By R "Ray" Wang on July 23, 2013
Forward And Commentary Constellation Research keynoted at Ping Identity’s Cloud Identity Summit 2013 in July. Gathered in front of the Identerati, an Identity Manifesto was presented. The research behind that manifesto has been summarized here in this summary. The final big idea research report will offer insight into four of Constellation’s primary research themes, the […]
Posted in Featured Posts, Technology / Software | Tagged #CIS2013, Apps Strategy, B2B, B2B E-commerce, B2B market strategy, B2C, B2C E-commerce, business strategy, Chief Customer Officer, Chief Digital Officer, Chief information officer, Chief Information Security Officer, Chief Marketing Officer, Chief People Officer, Chief Security Officer, CIO, Cloud, Cloud Computing, Cloud Identity Summit, CMO, Constellation Research, Consumerization of IT, Corporate Digital Divide, Corporate Strategy, Corporate Vision, Corporate Vision And Strategy, CRM, customer engagement, Customer Experience, customer relationship management (CRM), CXP, Digital Business, Digital Divide, Digital identity, disruptive, disruptive business models, disruptive technologies, Disruptive technology, E-Commerce, E-commerce survey, ECommerce, Engagement Apps, enterprise strategy, future of business, future of work, Identerati, Identity, Identity management, Identity Systems, Matrix Commerce, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, NextGenCXP, Ping Identity, Privacy, Privacy Rights, R "Ray" Wang;, Research Report, Research Summary, rwang0, Software Insider, SoftwareInsider, Speaker Notes

Research Summary: Demystifying Social Business – Optimizing the Lead to Deal Process (Sales)
By R "Ray" Wang on June 12, 2013
Forward And Commentary Constellation Research pioneered the complete set of front office and back office use cases for social business in 2010. This report provides insight into a key mega-area — lead to deal use cases. This best practices research report offers insight into two of Constellation’s primary research themes, the Next-Generation Customer Experience and […]
Posted in Business | Tagged Chief information officer, Chief Marketing Officer, Chief Revenue Officer, Chief Sales Officer, CIO, Constellation Research, Engage, engagement, Engagement Apps, enterprise, Enterprise 2.0, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, enterprise software, Lead to deal, R "Ray" Wang;, Research Report, Research Summary, rwang0, sales, socbiz, social business, Social Business Software, social business strategist, Social Enterprise, social enterprise apps, Social Media, social sales insights, Software Insider, SoftwareInsider | 2 Responses

News Analysis: Informatica Launches MDM 9.5
By R "Ray" Wang on May 15, 2012
New Product Addresses The Social, Mobile, Cloud, and Big Data World The convergence of social, mobile, cloud, big data (analytics), and video/unified comms changes the playing field from transactional applications to engagement applications. The result – a sea change of new data types from structured and unstructured sources. With greater volumes of data, demand for […]
Posted in Technology / Software | Tagged analytics, Apps Strategy, Big Data, BigData, Business Analytics, business intelligence, Chief information officer, Chief Marketing Officer, CIO, Cloud, Cloud Computing, cloud integration, Cloud options, CMO, Constellation Research, Consumerization of IT, CTO, customer data integration, data governance, data integration, data quality, data retention, data retrieval, data stewardship, data visualization, Informatica, Informatica World, mobile, mobile enterprise, Naomi Bloom, News Analysis, Product Review, R "Ray" Wang;, Research Summary, SasS, Social Media, user conference, user event, User Experience, vendor events

Quark Summary: Does SAP HANA Change Your Database Strategy for SAP Apps?
By R "Ray" Wang on April 18, 2012
Forward And Commentary SAP’s made big claims about HANA and its capabilities today and into the future. This Quark goes into the details and Constellation’s point of view. A. Executive Summary Both HANA as an architecture and database alternative indicate SAP’s future direction and next-generation approach. Consequently, numerous clients and SAP customers have inquired on […]
Posted in Technology / Software | Tagged Apps Strategy, Business suite 7, Chief information officer, CIO, columnar database, CTO, Database, DB2, enterprise, Enterprise 2.0, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, Enterprise Business Apps Vendors, enterprise strategy, erp, Hasso Plattner, IBM DB2, IMDB, oracle, Quark Summary, R "Ray" Wang;, Research Report, Research Summary, rwang0, sap, Software Insider, SoftwareInsider, vendor strategy

Research Summary: Best Practices – Three Simple Software Maintenance Strategies That Can Save You Millions
By R "Ray" Wang on March 19, 2012
Forward And Commentary Software ownership costs continue to escalate as vendors accelerate their efforts to capture support and maintenance revenues. Some vendors have gone to the extreme to eliminate third-party options for their customers. This best practices report examines three strategies to free up unnecessary costs to fund innovation and new projects. A. Introduction On […]
Posted in Business, Featured Posts, Technology / Software | Tagged #techoptimization, 3PM, 3rd party maintenance, Apps Strategy, best practices, Bil of Rights, bill of rights, BMC, budgets, business value, business value framework, BVF, CEO, CFO, Chief Financial Officer, Chief information officer, Chief procurement officer, CIO, Cloud, Cloud Computing, Cloud options, CMO, Computer Associates, Constellation Research, Consumerization of IT, contract negotiations, contract strategy, COO, cost reduction, CRM, CTO, Customer Support, deployment options, disruptive, disruptive technologies, Disruptive technology, E-Commerce, Emerging Technologies, enterprise, Enterprise 2.0, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise architecture, Enterprise Business Apps, enterprise class, Enterprise Irregular, enterprise software, Enterprise Software Licensee Bill of Rights, enterprise strategy, Epicor, erp, ibm, Infor, Infor Global Solutions GmbH, Jive, license credits to new products, license fees, license management, license parking, license policy, license returns, lithium, maintenance, maintenance fees, microsoft, oracle, QAD, R "Ray" Wang;, Research Report, Research Summary, rimini street, rwang0, sap, SAS Institute, socbiz, social business, Social Business Software, Social CRM, Social Enterprise, social enterprise apps, social media monitoring, social support insights, socialbusiness, software as a service, software bill of rights, software contract reviews, software escrow, software licensing, software licesing and pricing, software mainteance, software maintenance, software ownership, software ownership lifecycle, software pricing, software revenue recognition rules, software trends, Spinnaker, technology budgets, Technology Optimization, Third Party Maintenance, user strategy, users, vendor strategy

What Every CMO Needs To Know About The Five C’s Of Customer Engagement
By R "Ray" Wang on March 8, 2012
Forward And Commentary CMO’s seeking to avoid the desensitization that comes with the adoption of new media will want to quickly deploy the Five C’s of Customer Engagement. A. Introduction Social media effectiveness for brands and enterprises will rapidly mirror the trends that email and web sites experienced during the late 1990′s to early 2000′s. […]
Posted in Business | Tagged Apps Strategy, B2B, B2B E-commerce, B2C, B2C E-commerce, Chief Marketing Officer, CMO, Constellation Research, CRM, customer engagement, Customer Experience, customer experience management, CXP, E-Commerce, E-commerce survey, early adoptions, Enterprise apps strategy, marketing, marketing agencies, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, Next Generation Customer Experience, NextGen, NextGenCXP, Quark Summary, Quarks, R "Ray" Wang;, Research Summary, rwang0, social analytics, social business, Social Business Software, social campaign tracking, social commerce, Social CRM, social customer insights, Social Enterprise, social enterprise apps, social event management, social marketing insights, Social Media, social media monitoring, social sales insights, social service, social support, social support insights, social technologies | 2 Responses

Research Summary: Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)
By R "Ray" Wang on February 14, 2012
As with any maturing product category, CRM applications have evolved over time from point applications to best of breed solutions to end-to-end suites. This report examines some common styles of modernization as CRM emerges from the systems of transaction era to the systems of engagement era and beyond.
Posted in Business, Featured Posts | Tagged #techoptimization, Apps Strategy, best practices, business technology, business value, business value framework, BVF, Chief Customer Officer, Chief Marketing Officer, Chief Sales Officer, CIO, CMO, Constellation Research, CRM, Customer Experience, customer experience management, customer service, CXP, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, enterprise software, enterprise strategy, MIcrosoft Dynamics CRM, next generation, Next generation apps, Next Generation Customer Experience, NextGen, NextGenCXP, Oracle CRM On Demand, Oracle Siebel, R "Ray" Wang;, Research Summary, salesforce.com, SAP CRM, siebel, Siebel Systems, socbiz, social business, Social CRM, Technology Optimization | 1 Response