Use Triangulation Forecasts For Improved Forecast Accuracy and Better Conversations
Ever been in this meeting? CEO: What’s the forecast? CRO: Same as before, $3,400K. Director 1: How do you feel about it? CRO: Good. Director 2: Where will we really land? CRO: $3,400K. That’s why that’s the forecast. Director 1: But best case, where do we land? CRO: Best case, $3,800K. Director 2: How do […]
Rising Stars: Maria Ogneva on Scaling Social Media
A few months ago, I highlighted a few rising young stars in the SCRM world – a few 30s and younger who are not just making names for themselves – that’s not that hard to do – but are providing meat on the bone – substance that businesses can actually learn from in a discipline […]
