Transforming Data Into Action – Part Two
In part one of this series we looked at big data and transforming it into smart data, or data that is contextual, relevant and delivered to the right people / person at the right time. One of the other interesting and growing use cases in the business use of data is something called small data. […]
Transforming Data Into Action – Part One
Everywhere you look in tech today you’ll read / hear about big data and all the many uses businesses could get from it. Businesses do certainly need to become more data driven and in fact the business model for the Information Age is something we’ve referred to as “sense and respond”. Moving from the old […]
Making Better Business Decisions Part 1
Most companies have a number of enterprise systems, whether that’s financial, human resources, payroll, warehouse management, customer service or any number of other transaction based software products. The point of those systems is to provide a way to automate and create repeatable process around the business workflows and execute transactions. For Industrial Age businesses creating […]
Technology and the Effective Marketer (Part 3)
In part three of this series I’ll focus on customer intelligence driven marketing and the proper use of data. In the “information economy,” data is created at an unbelievable pace, but to make some reasonable business use of that data is challenging. The concept of being a data driven business isn’t new, but there are […]
From Big Data to Smart Data: Supporting Critical Business Decisions
Last week at Lithium’s LiNC event I did a session on big data with Lithium Principal Scientist Dr Michael Wu. It’s always a pleasure working with Michael, the session was well attended and the audience was very engaged. Since then…
