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How Much Can Demonstrations Teach You About a Solution? (Part 3)

How Much Can Demonstrations Teach You About a Solution? (Part 3)

By Jason Busch on August 9, 2010

In the first two posts in this series (Part 1 and Part 2), I provided background and context behind using software demonstrations in evaluating technology solutions, courtesy of my own opinion and experience as well as those of Debbie Wilson and Brian Sommer. In this third and final post — at least for now, unless […]

Posted in Business | Tagged Business case, product demo, Software demo, Technology / Software, use case

How Much Can Demonstrations Teach You About a Solution? (Part 2)

How Much Can Demonstrations Teach You About a Solution? (Part 2)

By Jason Busch on August 5, 2010

In the first installment of this series, I provided a few observations — and referenced some useful observations from Gartner’s Debbie Wilson — on the ideal place for fitting product demonstrations into procurement/sourcing technology selection. In this second post, I’ll share handful of lessons I’ve learned over the years to get the most out of […]

Posted in Trends & Concepts | Tagged Business case, gartner, sales, Software demo, technology

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