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Software Events

VMForce – What CIOs and others really need to think about

VMForce – What CIOs and others really need to think about

By Brian Sommer on April 27, 2010

Salesforce.com and VMWare made an announcement today that could auger big changes for Integrators, Outsourcers, Universities, IT professionals and CIOs. What was the fuss about VMForce?

Posted in Trends & Concepts | Tagged Cloud, CRM, Current Affairs, Future of Application Software, Implementing Technology, Outsourcing, Professional Services, SaaS, SaaS and Beyond, Selling Professional Services, Service Providers, Software development, Software Events, Software Vendors, software. applications, Think About IT

Guerilla Marketing @ Dreamforce

Guerilla Marketing @ Dreamforce

By Brian Sommer on November 19, 2009

Leave the trade show booth behind and get creative. The guerilla marketing at technology shows can be entertaining, memorable and maybe even profitable. Done right, it makes a bigger impact than any brochure, newsletter or keychain giveaway. Look at what SugarCRM did at the Salesforce show!

Posted in Featured Posts, Trends & Concepts | Tagged CRM, Current Affairs, Dreamforce, erp, Fun With Tech, pr, SaaS, sales, salesforce.com, Selling & Marketing Software, Software Events, Software Vendors, sugarcrm, The Applications Market

Dreamforce post#2: Chatter, Events, REA and the Future of Management

Dreamforce post#2: Chatter, Events, REA and the Future of Management

By Brian Sommer on November 19, 2009

Don’t think of Salesforce’s Chatter as bunch of social networking techologies for business people to use. If you do, you’ve missed the real potential for businesses to operate in real-time.

Posted in Featured Posts, Trends & Concepts | Tagged Current Affairs, erp, Future of Application Software, SaaS and Beyond, Software Events, Software Vendors, software. applications, The Applications Market, Think About IT | 1 Response

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