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Sonar6

Cornerstone OnDemand + Sonar6 = Spectacular Like

Cornerstone OnDemand + Sonar6 = Spectacular Like

By Jason Corsello on March 13, 2012

As you may have noticed, we are setting sail on a new, exciting journey at Cornerstone OnDemand. Last week, we announced the acquisition of Sonar6. Sonar6, based in Auckland, New Zealand, represents the first acquisition for Cornerstone and a huge opportunity that accelerates our strategy to deliver the best talent management solutions to companies of […]

Posted in Business | Tagged acquisition, Cloud Computing, Cornerstone OnDemand, enterprise software, HR, HR Technology, SaaS, Sonar6, talent management, Uncategorized

The Un-Booth: Guerilla Marketing at the HR Technology Show

The Un-Booth: Guerilla Marketing at the HR Technology Show

By Brian Sommer on October 4, 2010

Sonar6 re-invented the trade show booth for a recent HR Technology show. Would your firm be so bold?

Posted in Business | Tagged conferences, marketing, New Zealand, Sonar6, Trade show display

Branding innovation at a conference

Branding innovation at a conference

By Thomas Otter on October 1, 2010

I have been to many, many software conferences, but I’m especially fond of the HR tech conference in Chicago. It has a good mix of vendors and practitioners, and is well worth a visit. Over the years at conferences around the world, I’ve strolled the vendor booths, and seen all sorts. Some, just a desk […]

Posted in Business | Tagged conferences, green, HR Technology, HR technology related, hrtech; events; conference; HR; HCM, Human resources, Sonar6 | 1 Response

SMART Selling in the SaaS world

By Brian Sommer on October 9, 2009

What we all could learn from Sonar6
Post #3 from the HR Technology show
SaaS (software as a service) is supposed to cost less. At least that’s what all the vendors tell me. It’s also supposed to be easier to use and easier to implement. I’ve often wondered if these lower cost ideals are really true. Why […]

Posted in Business | Tagged application software, cost of sales, HR, Implementing Technology, marketing, negotiate, negotiations, on-premise, SaaS, SaaS and Beyond, SAS 70, Selling & Marketing Software, software as a service, Software Marketing, Software Vendors, Sonar6

Two Perspectives of the HR Technology show

Two Perspectives of the HR Technology show

By Brian Sommer on October 7, 2009

Some positive surprises – strong attendance
Last week, Dr. Katherine Jones and I attended the HR Technology show. Katherine is one the best known HR analysts out there and covered the space for Aberdeen Group for a number of years. Together, we sat down with 21 vendors and their top executives. Afterwards, Katherine and I […]

Posted in Trends & Concepts | Tagged Aberdeen Group, Aruspex, Current Affairs, erp, HR, HR Technology, HRAcuity, Katherine Jones, Monster, MrTed, performance management, Sonar6, talent management

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