Get a Horse
I was literally gobsmacked and I had to re-read the post several times. Gartner analyst Robert Desisto—who I don’t know at all—wrote a short post last week saying that today’s SaaS vendors, “will resist to the move to ‘pay as you go’ because it will have a very big impact on their business model predictability” […]
(There’s No) Accounting for the Subscription Economy
You may remember the subscription economy from previous posts. It’s one way to make sense of cloud computing and the many new and very different ways of doing business on the Internet. We’re most familiar with software as a service and how different it is from conventional licenses; so familiar in fact that I don’t […]
A Look Back at 2010
As father time creeps toward rebirth I’m spending some time looking back at this year. It’s something of a tradition now (okay, I’ve done it for 2 years, that’s sort of a tradition) to take this time between Christmas and New Years to reflect on our predictions for the year and how things came out. […]
Could Dormant Pricing Stir SMB Market for SaaS?
One of the dark secrets of the subscription business is the profit margins earned from subscribers who still pay, but who no longer use the service. This is a facet of the business that predates the SaaS industry by many…
