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Mobile Data Analytics

Mobile Data Analytics

By Evangelos Simoudis on November 15, 2010

Over the past couple of years I have met with several startups that offer analytic solutions for mobile data. I have not invested in any of them. I had felt that the data captured from feature phones and early generations of smartphones was not rich enough to lead to interesting and distinct analytics. For example, while data captured from a mobile web browser such as sites visited, pageviews, time spent browsing could be analyzed, we didn’t need a new company to do that. Omniture could do that just fine. However, the new smartphones capture more interesting data. These data sets…

Posted in Featured Posts, Technology / Software | Tagged Business Intelligence & Data Warehousing, Cloud Computing, databases, internet, iPhone, Mobile Computing, Wireless Data, Zeo | 1 Response

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