Zoho at a crossroads: Stepping up means stepping out
Zoho has been one of the great successes in the world of small business technologies. Few companies have been able to succeed with a similar business model, yet Zoho has been wildly successful. But they are also enshrouded in mystery. Read on to see what’s under their veil and what they have to do next — if they want to.
CRM reaches the heart of small business — metaphorically, of course
For years, we have been talking about the value of CRM for small business. Yet, we the pundits of whatever, always have been publicly puzzled by what we thought was the slowness of small businesses to adopt CRM. How dare they buck the trend that we were declaring! Admittedly, what we were talking about was […]
